Search Engine Optimization (SEO)

SEO Case Study »

 

Search engine optimization, or as we like to call it - the science of basking in free traffic. Nearly 100% of online consumers (92%, actually) use search engines to shop or purchase online. What they see listed after a search query determines the sites they'll visit.

Once there, the majority of potential customers won't even venture past the first two pages of results. That means anything less than a prominent page rank causes a dramatic decline in the eyeballs connected to fingers that could be clicking away on purchases at your site.

Whether you're a new business on the web or one without an optimization program, we offer up this metaphor to chew on:

“If existing and indexed web sites and pages standing between your entry into the web arena and a first page search position were measured in miles, you'd need a rocket ship to get there.”

Consider Iwo Creative your chauffer: Iwo Creative has the keys to the rocket ship and the propellant know-how to carry your site all the way.

Keeping an eye on the search engines

Iwo Creative keeps a constant vigil on the ever changing algorithm landscape of the "Big Three" — Google, Yahoo, MSN to adjust your SEO campaign and site with every shift. This means we know what the search engines pick up and what will get you penalized or blacklisted.

In short, we believe in the long-term benefits of SEO work and applying SEO best practices. No quick fixes and fly-by-night tricks and gimmicks that become the fodder for a quick Search Engine blacklisting.

Following best practices can be the difference between position #5 for your top performing keyword and position #1, and if you're familiar with natural search, the space between #1 and #5 can account for thousands of dollars and visitors. Combined with our research strategies and an extensive knowledge-base, you've got a solid foundation for your SEO undertaking.

Inclusive SEO Services

• Keyword research
• Directory submissions
• Search engine submissions
• Link popularity
• Website content creation and enhancement
• Site Audits
• Competitor Analysis
  

Gain the advantage

By knowing the secrets of Meta data, maintaining a finger on the pulse of industry changes, researching your keywords and filling your site with viable, dynamic content, you gain the advantage while your competitors flounder without a path to their web presence.

While it does take time and effort, your results will be rewarded with visibility in the area people look most: natural search. Best of all, natural search traffic is free.